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Dental PPC That Prioritizes High-Value Patients, Not Cheap Clicks

Dental advertising should prioritize patient lifetime value, not lead volume. A patient seeking cosmetic work or implants is worth more than one searching for the cheapest cleaning. We build campaigns around high-value procedures.

What We Track as Conversions

Every conversion type that matters for your business, tracked and attributed to your campaigns.

  • New patient appointment forms
  • Phone calls to scheduling
  • Text message appointment requests
  • Cosmetic consultation bookings

What We Measure Monthly

Monthly reviews focus on metrics that connect to revenue, not vanity metrics.

  • New patient appointments from ads
  • Cost per appointment by procedure type
  • Patient value by campaign source
  • Show rate for booked appointments

Common Pitfalls

Mistakes we see in this industry that hurt ROAS. We help you avoid these.

Optimizing for all leads equally
Ignoring procedure value differences
Not tracking appointment show rates
Competing solely on price
Missing implant and cosmetic keywords

Frequently Asked Questions

Yes. Implants, cosmetic dentistry, and orthodontics have higher patient values than general cleanings. We can target high-value procedures specifically.

Ready to Discuss ROAS?

Text to talk about your Dentists advertising goals.